Pura 4

$37.49 $49.99

4.8 (45,365 Reviews)

Home

Fill space

Medium-to-large rooms:
Bedrooms, kitchens, and living rooms

The Pura 4™ smart fragrance diffuser uses innovative smart features paired with premium, clean scents to give you the most modern, customized, and high-end scenting experience possible.

Build a Pura 4 Set
  • Safe & clean scents

    Pair with premium fragrances created with ingredients that are safe and clean

  • Long lasting

    Puralast™ provides a long-lasting fragrance experience of up to 120 hours

  • Smart features

    Adjust fragrance intensity, set schedules and timers, and more in the Pura app

  • Adaptive diffusion

    Get a consistent scent experience based on the temperature in your home

Space-filling fragrance with Puralast

Puralast creates the best scenting experience you’ll find anywhere. With this technology, your diffuser learns from your feedback to efficiently fill your space with your desired scent intensity for up to 120 hours per smart fragrance vial.

Learn more

Automatic vial detection

Simply insert your smart fragrance vial and Pura 4 automatically detects the fragrance, creating a seamless swapping experience.

A consistent scenting experience

Adaptive diffusion technology reads the room's temperature and adjusts according to your preferences for a consistent, reliable scenting experience.

Smart schedules,
timers and more

Adjust fragrance intensity, easily switch between fragrances, set schedules and timers, and more—all from the Pura app

Safe and clean scents

All our scents are created with clean ingredients and are safe for kids and pets. For more on what we do and don’t include in our scents, see the Pura Promise.

Pura Promise

Frequently asked questions

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