Subscribe to Pura and save 20%. Always. No risks. Really.

Pura Subscription

Being a subscriber comes with its perks

Save 20% on any subscribed fragrance

Change delivery date or cancel at any time, no fees

Earn Reward Points on subscription orders

Upgrade your 1-year diffuser warranty to a lifetime warranty

Risk-free and worry-free

Fragrance guarantee

Don’t like a scent you got? We’ll send you a new fragrance until you find one you love. Don’t even worry about sending the other one back—we’ve got you.

Build a set

Here's how it works

Buy a Pura Smart Fragrance Diffuser and subscribe to new or favorite scents.

Download the app, create your account, and customize your subscription.

Save on out-of-this-world fragrances delivered when you want them.


Fragrance your way

• Swap fragrances! Get a different scent every month (if you want)
• Pick a delivery frequency that works for you—one month, two months, or three
• Adjust delivery times to get scents right when you want them

We’ll keep you updated.

Receive an alert 3 days before your subscription processes so you have time to swap fragrances, change the delivery date, or cancel.

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