Pura Car


3,581 Reviews


With smart features, clean ingredients, and premium fragrances that actually last, the Pura Car™ diffuser completely reinvents the car scenting experience.

Keep the diffuser plugged into a power source when using.

Build your Pura Car set
  • 30-day scents

    Long-lasting, premium fragrances

  • Smart

    Automatic start & stop, adjust intensity, and more

  • Clean

    Created with ingredients that are clean and safe

  • Premium fragrances

    Beautiful, high-end fragrances

A car scenting
experience unlike
any other.

Premium fragrances

Pura Car fragrances are high-quality scents that actually smell good. All our scents are created with safe and clean ingredients and last for about 30 days.

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Smart control

Set and adjust the intensity of your fragrance through the app or manually with the push of a button. Push once to go from high intensity to medium, once more for low intensity, and again for sleep mode.

Automatic start
& stop

Your diffuser’s accelerometer detects motion, so it automatically turns on when you go and stops when you stop—helping you save fragrance while keeping you hands-free.

What's in the box

Pura Car diffuser

USB-C power cord

Subscribe & save

Subscribe to Pura and save 20% on scents.
No risk. Cancel anytime.

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