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Smells like:
Creamy woodsMuskWoody
Feels:
LuxuriousRefinedWarm

Bring New York City’s renowned SoHo neighborhood to your everyday commute, evoking refinement and history with dark amber, sandalwood, and soft musk.

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Available for home

Safe & clean

Premium, IFRA-compliant fragrances safe for kids, pets, and the whole family.

Long lasting

Lasts up to 4 weeks in an average-sized vehicle diffusing for about 1 hour per day

Car compatible

This fragrance works in the Pura Car diffusers

Scent notes

TopCalabrian bergamot, lavender
MiddleLily, tea leaf, violet, neroli, vetiver
BaseDark amber, sandalwood, leather, soft musk

Soho

Luxurious. Refined. Warm.

While most New Yorkers walk for their daily commute, taking in the sights and smells as they go, this scent gives you the benefits of both: the luxury of a drive and the scent of history and richness. SoHo’s star is sandalwood, made special by supporting notes of dark amber and soft musk. This combination is a blend that’s both regal, defined, and has a cologne vibe reminiscent of your favorite boutique hotel. Your drive just got elevated.

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