Designed for medium rooms
Safe & clean scents
Pair with premium fragrances created with ingredients that are safe and clean
Long-lasting fragrances
Enjoy up to 45 days of premium scent when diffusing 2 fragrance vials for 6–8 hours per day Learn more
Smart features
Adjust fragrance intensity, set schedules and timers, and more in the Pura app
Adaptive diffusion
Get a consistent scent experience based on the temperature in your home
Safe & clean scents
Pair with premium fragrances created with ingredients that are safe and clean
Long-lasting fragrances
Enjoy up to 45 days of premium scent when diffusing 2 fragrance vials for 6–8 hours per day Learn more
Smart features
Adjust fragrance intensity, set schedules and timers, and more in the Pura app
Adaptive diffusion
Get a consistent scent experience based on the temperature in your home
Diffusers that fit every room
Thoughtfully designed smart diffusers that deliver just the right fragrance to any space.
Diffusers that fit every room
Thoughtfully designed smart diffusers that deliver just the right fragrance to any space.
You might also like
Why millions love Pura
Safe and clean scents
Pair with premium fragrances created with ingredients that are safe and clean.
Automatic vial detection
Simply insert your smart fragrance vial and Pura 4 automatically detects the fragrance, creating a seamless swapping experience.
Smart schedules, timers and more
Adjust fragrance intensity, easily switch between fragrances, set schedules and timers, and more—all from the Pura app.
Safe and clean scents
Pair with premium fragrances created with ingredients that are safe and clean.
Automatic vial detection
Simply insert your smart fragrance vial and Pura 4 automatically detects the fragrance, creating a seamless swapping experience.
Smart schedules, timers and more
Adjust fragrance intensity, easily switch between fragrances, set schedules and timers, and more—all from the Pura app.
Frequently asked questions
The length of time a fragrance lasts varies based on factors like:
- Type of diffuser
- Room size
- Environmental conditions
- Fragrance type
- Intensity settings
With a Pura 4™, a fragrance vial lasts about 3 weeks in a medium-sized room, diffusing 6–8 hours per day at medium intensity.
With a Pura Plus™, a fragrance vial lasts about 2 weeks in a large or open concept space under the same conditions.
Pura’s smart fragrance diffusers are designed with Puralast™ diffusion technology, which optimizes scenting based on the intended fill space of each diffuser. Because of this, fragrance vials may last for different lengths of time.
Pura Plus™ diffuses fragrances at a faster rate to fill larger, open-concept spaces efficiently.
Pura 4™ optimizes fragrance diffusion for medium-sized spaces, balancing scent strength and longevity.
Pura Mini™ conserves fragrance while still providing consistent scenting for smaller areas.
Each Pura diffuser is engineered to maximize the fragrance experience in your space while ensuring efficient and effective scent diffusion.
To maximize fragrance longevity, create schedules, set timers, and utilize the Away Mode feature. Running your diffuser when you’re home and turning it off when you’re away or asleep will help conserve fragrance.