Bloom wherever you are

Floral Street

Powered by flowers and inspired by London, all of our luxury fragrances are clean, fresh, and inviting, empowering you to ‘scentscape’ your life.

Sustainably Chic

Founder and beauty industry veteran Michelle Feeney has always found inspiration in urban, British women. Floral Street was created with them in mind: a collection of incredible fragrances that are strong, confident, and inquisitive. We’ve combined that energy with our Pura fragrances to create mood-enhancing and unforgettable scents that let you experience botanical fragrance in a brand new way.

Best Sellers

Citrus Rose Citrus Rose Smart Home Fragrance Refill, 10mL
Home Smart vial

Citrus Rose

$15.99

Floral Street

4.5 (24 Reviews)

Grapefruit Bloom Grapefruit Bloom
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Home Smart vial

Grapefruit Bloom

$19.99

Floral Street

4.6 (326 Reviews)

Vanilla Bloom Vanilla Bloom
Home Smart vial

Vanilla Bloom

$15.99

Floral Street

4.7 (613 Reviews)

Berry Bloom Smart Home Fragrance Refill, 10mL Berry Bloom Smart Home Fragrance Refill, 10mL
Home Smart vial

Berry Bloom

$15.99

Floral Street

4.6 (124 Reviews)