



Evergreen in Snow
$19.20 $24
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Smart vials and Puralast™ technology work together to efficiently fill your space with your desired intensity, making fragrances last 20% longer. Learn More
Take comfort in the serene beauty of a forest blanketed in fresh snow with notes of crisp greens, snow accord, and cedarwood. This fragrance comes to you as part of our exclusive collaboration with luxury fragrance brand Scents of Wood.
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Woody
Amber
Top: crisp greens, lush citrus
Middle: snow accord, Limber Pine NaturePrint®, iced florals
Bottom: amber, cedarwood, sandalwood, dry woods
Pura fragrances are thoughtfully designed to never include harsh chemicals. We avoid ingredients known to cause potential harm to health or the environment. Every fragrance is safe and ethically sourced.
Evergreen in Snow
Cooling. Woody. Fresh.
A part of the luxury Trees of the West collection, this scent invites you to step into the timeless serenity of Utah’s Rocky Mountain forests awakening into early spring. Crisp green notes and iced florals conjure images of delicate growth peeking through the frost, while a snow accord adds a cool, watery freshness. The fragrance deepens into a warm fusion of amber, cedarwood, and sandalwood, exuding the sophistication of aged woods and understated elegance.

Scents of Wood
A love letter to trees and forests
Founded by fragrance veteran Fabrice Croisé, Scents of Wood is a journey into the soul of the forest. Inspired by Shinrin-Yoku—the meditative art of forest bathing—Fabrice captures the magnetic pull of trees, turning emotion and memory into scent through a unique process of aging alcohol in wood barrels, drawing out the essence of the forest. Trees of the West began in nature, where perfumers immersed themselves in the sights, scents, and textures of the woods. Guided by Fabrice’s vision, they transformed that connection into rich, luxurious fragrances that echo the woods from which they came.
Frequently asked questions
This fragrance works in the Pura Mini™, Pura 4™ and Pura Plus™ home diffusers
The length of time a fragrance lasts varies based on factors like:
- Type of diffuser
- Room size
- Environmental conditions
- Fragrance type
- Intensity settings
With a Pura Mini™, a fragrance vial lasts about 30 days in a small space, diffusing 6–8 hours per day at medium intensity.
With a Pura 4™, a fragrance vial lasts about 22 days in a medium space, diffusing 6–8 hours per day at medium intensity.
With a Pura Plus™, a fragrance vial lasts about 14 days in a large or open concept space, diffusing 6–8 hours per day at medium intensity.
Pura’s smart fragrance diffusers are designed with Puralast™ diffusion technology, which optimizes scenting based on the intended fill space of each diffuser. Because of this, fragrance vials may last for different lengths of time.
Pura Plus™ diffuses fragrances at a faster rate to fill larger, open-concept spaces efficiently.
Pura 4™ optimizes fragrance diffusion for medium-sized spaces, balancing scent strength and longevity.
Pura Mini™ conserves fragrance while still providing consistent scenting for smaller areas.
Each Pura diffuser is engineered to maximize the fragrance experience in your space while ensuring efficient and effective scent diffusion.
To maximize fragrance longevity, create schedules, set timers, and utilize the Away Mode feature. Running your diffuser when you’re home and turning it off when you’re away or asleep will help conserve fragrance.
Subscriptions are available in 4, 8, and 12-week intervals. If you diffuse less frequently or alternate fragrances, consider a longer subscription interval to ensure you always have scents on hand.
Both Pura 4™ and Pura Plus™ are designed to hold two fragrance vials, allowing you to alternate between two different fragrances throughout the day or week, which extends the life of both.
Your Pura app will notify you when it’s time to replace your vials. You can also monitor usage based on your schedule and intensity settings to estimate when new vials will be needed.
The average user typically operates a Pura diffuser for around 6 to 8 hours per day at medium intensity with two vials plugged using schedules to alternate between two fragrances.
Under these conditions, you can expect two scents to last:
- 6 weeks for a Pura 4™ in a medium-sized room
- 4 weeks for a Pura Plus™ in a large or open concept space
This duration can vary based on personal preferences, room size, and environmental conditions.
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