Pura x Dutjahn
Pura Partners with K Farmer Dutjahn Foundation & Dutjahn Sandalwood Oils to advance indigenous-led solutions and share the beauty of Western Australian sandalwood with the world.
At Pura, we believe that true beauty is deeply rooted in a love of humanity, respect for nature, and integrity. Our partnership with the K Farmer Dutjahn Foundation and Dutjahn Sandalwood Oils embodies these values. We intentionally source sandalwood that has been sustainably harvested and ethically managed by Martu, an Indigenous people who have called the vast landscapes of Western Australia home for thousands of years, making them one of the oldest living cultures in the world today.
Built by Martu leaders, The K Farmer Dutjahn Foundation (KFDF) empowers Indigenous communities to lead and sustainably manage their ancestral sandalwood lands, known as “Country.” By focusing on cultural, environmental, and economic regeneration, KFDF works to enable the next generation of Indigenous custodians to maintain a deep connection to their land and to preserve and regenerate its beauty and sacredness. Their mission includes training in integrated traditional-contemporary landcare, promoting self-sufficiency, and blending traditional knowledge with enterprise. Key programs include youth ranger training, sandalwood stewardship, and cultural storytelling through art. These programs are all aimed at fostering strong, resilient communities that are deeply connected to their Indigenous heritage and Country.
Recognized for its innovative model and honored as a United Nations’ Equator Prize recipient, Dutjahn Sandalwood Oils (DSO) is 50% Indigenous-owned and is the only Indigenous-owned social enterprise that is growing, harvesting, and distilling wild sandalwood. In addition to being known for producing premium sandalwood oils, Pura partners with DSO because they uphold their commitment to ethical practices, cultural respect, and environmental sustainability.
A Sacred Ingredient & Shared Purpose
The sandalwood featured in our fragrances is not just an ingredient, but a resource that holds deep spiritual and cultural significance for Martu people. Its smooth, rich aroma was used for important ceremonies while the seeds helped heal cuts and wounds.
Central to our partnership is the commitment to Indigenous leadership. By funding community-led projects, we empower Martu and other First Nations people to develop and implement solutions that preserve cultural practices and protect the environment. Traditional knowledge is key in guiding sustainable practices, ensuring that the land and its sacred resources, like sandalwood, are preserved for future generations.
Preserving Rights, Protecting Country, Building Futures
This partnership is more than a business collaboration—it is a shared commitment to preserving Aboriginal rights, protecting Country, and creating economic opportunities hand-in-hand with Martu. It is about investing in the community and charting a path for future generations. By uplifting Indigenous voices and embracing their knowledge, we are working together to ensure that Martu people can continue to shape their futures on their terms, while also sharing the healing and strengthening properties of this ancient ingredient with the world.
A Commitment to Quality
Through our partnership with KFDF and DSO, Pura has designed a set of luxurious fragrances that feature sandalwood as the hero. Each scent was crafted with inspiration from the community and infused with respect for the land, the people, and the environment.
At Pura, we are honored to collaborate with the K Farmer Dutjahn Foundation and Dutjahn Sandalwood Oils, united in our mission to bring the beauty of this sacred ingredient to people everywhere. Through this partnership, we are not just delivering fine and special fragrances, but also advocating for a model of sustainability and cultural respect that is as enduring as the land from which it comes.
Join Us in Our Mission
We invite you to explore the fragrances born from this powerful partnership and join us in our mission to create a more sustainable, ethical future. We are forging a path that honors the past, protects the present, and serves as a catalyst for the future - one that uplifts communities, preserves biodiversity, and shares the transformative power of sandalwood with the world. Together with K Farmer Dutjahn Foundation and Dutjahn Sandalwood Oils, we are sharing the healing properties of this ancient, sacred, wild sandalwood with the world - while uplifting Indigenous communities and protecting the environment for generations to come.
For more information, visit K Farmer Dutjahn Foundation’s website here and Duhtjahn Sandalwood Oil's website here.