Upgrade Staying at Home with

Pura Smart Home Fragrance

Over 14,000 5 star reviews

100,000 homes & counting

The Pura Scent Experience

Personalized schedules & intensity

Innovative Smart Device

Earn & redeem points

Loyalty & Rewards

Save 30% with flexible deliveries

Convenient Auto-delivery

Pura Brand

Looks as good as it smells

Clean, Professional Design

A modern yet classic design, the sleek device adds to every room without taking anything away. The barely-there diffuser grabs your attention with fragrance, then keeps your admiration with the simplistic design and beautiful packaging.

Safe for sensitive noses

Pet and Kid Friendly

We make sure that Pura fragrances are safe and healthy for you and those you love. All scents are non-GMO, gluten free, vegan, and cruelty free so the bad things stay out and you just get great smells.
Subscription savings